A solid relationship with Nordstrom starts with first-rate EDI.
Like most retailers, Nordstrom has its own specifications when it comes staying EDI-compliant. They are not necessarily more onerous than any other store but they do require a certain level of expertise.
Working with an EDI provider that has Nordstrom experience will be a real advantage. Here at eZCom, we’ve done hundreds of Nordstrom Product Group setups and we know how to make sure your relationship starts well and continues that way. With Nordstrom, you may be shipping to a distribution center, a bulk order, or direct-to-consumer. Whatever you’re asked to do, we’ve done before so we can help you manage it all and stay EDI-compliant.
Five reasons Nordstrom can be great for your brand.
1- Nordstrom is a major player with prime real estate and an expansive reach. But they are willing to take chances on new brands and small start-ups. Sure, all the big brands are there but Nordstrom shoppers also rely on the store to help them discover items they may not see elsewhere. One of those items could be yours.
2- Nordstrom carries many products for extended periods. While the store has embraced change, the company also wants to make sure its customers don’t fall in love with something and then find it missing on their next visit. If your product does well at Nordstrom, you can expect it to be showcased for a longer period than at many department store.
3- Nordstrom shoppers are loyal. The company is renowned for its amazing customer service and, as a result, people come back to the store again and again. What’s more, while Nordstrom pricing is competitive, its core customer isn’t a discount seeker.
4- Nordstrom will make your stuff look good. Walk into any Nordstrom store or visit nordstrom.com and you can see the commitment to smart merchandising and displays. The stores are thoughtfully organized, uncluttered and impeccably clean — and that reflects well on your brand.
5- Nordstrom is killing it on social media. Their channels are interesting and engaging, and they respond quickly to customers when they reach out. If Nordstrom features your brand on social media, you can expect a serious boost.